[et_pb_section bb_built=”1″ admin_label=”section”][et_pb_row admin_label=”row” background_position=”top_left” background_repeat=”repeat” background_size=”initial”][et_pb_column type=”4_4″][et_pb_text background_layout=”light” background_position=”top_left” background_repeat=”repeat” background_size=”initial” _builder_version=”3.0.86″ module_alignment=”left”]

Polly wants some quiet!          Photo credit: Julie R licensed under CC BY-SA 2.0

Brad Chacos, PCWorld, reports that “Google Chrome will start blocking noisy autoplay videos in January.” Why? Because Google acknowledges that “[o]ne of the most frequent user concerns is unexpected media playback, which can use data, consume power, and make unwanted noise while browsing.” “Unexpected media playback” being business-speak for crappy and annoying ads.

Chrome will also stop showing ads that are not compliant with the Better Ads Standards.

And the world heaved a sigh of relief.

Originally posted at Silencity.com.

[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section]